Thursday, June 07, 2007

Virtual Drugs

For example, in Second Life, Reuters has built a separate bureau, while conglomerates like IBM, Adidas, Toyota, Sears and even the Swedish Embassy have bought over property, set up offices and initiated corporate meetings. Amusingly, even vices like sex and drugs have travelled to such worlds, as Brian Shuster, chief amusingly explains, “Users of virtual drugs have reported the effects of these virtual drugs to be surprisingly realistic and lifelike.” Oh really, please! So where really are we headed? “The future of the internet is a grand battle between freedom and control. Neither outcome is predestined,” explains Seth Finkelstein, an acclaimed consulting programmer, to B&E. Danny Ayers, Semantic Web Developer and consultant, forecasts to B&E, “The indications now seem to be that the web is evolving towards a generalised web of data rather than being document-oriented.” Will the net one day host technologies that are able to mirror even an iota of the artificial intelligence of Kubris’ HAL? Forget AI, just ask Google – “A cheap vacation outside India for my family, where my budget is not more than Rs.200,000 including hotel accommodation, food and travel” – and you will get zilch!

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Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative