Linterland now carries a colossal clientele list, having players such as HLL, 
Dabur, UNICEF, AT&T, Hero Honda, ICICI Bank, Godrej, BBC Radio and Tata Steel to name a few. Debashis politely, but flatly, refuses to be called the second agency of Lintas, and corrects with a definite resoluteness, “At any point of time, their (Lintas’) knowledge of brand building is much better than mine.However, what I can do, Lowe can’t do! When we both come together, we are a great combination...” Quiz Debashis Das about some memorable campaigns, he quickly recollects the work done on Kirloskar Oil Engines Ltd., “It was a rural brand, but it had not invested in communication for almost 8-10 years.”
For Complete IIPM Article, Click on IIPM Article
Dabur, UNICEF, AT&T, Hero Honda, ICICI Bank, Godrej, BBC Radio and Tata Steel to name a few. Debashis politely, but flatly, refuses to be called the second agency of Lintas, and corrects with a definite resoluteness, “At any point of time, their (Lintas’) knowledge of brand building is much better than mine.However, what I can do, Lowe can’t do! When we both come together, we are a great combination...” Quiz Debashis Das about some memorable campaigns, he quickly recollects the work done on Kirloskar Oil Engines Ltd., “It was a rural brand, but it had not invested in communication for almost 8-10 years.”For Complete IIPM Article, Click on IIPM Article
